Development and Project Management
Consulting & Coaching
Strategy & Marketing
The journey of an agricultural product, from concept to market is a long one and we are dedicated to the intensive planning and development required for success.
Designing a product or service for crop production is demanding. We must scientifically prove the benefits for grower and crop. In order to meet these demands, we will carefully design and carry out conclusive trials. During this phase we find the strengths, weaknesses and limitations of the proposed solution resulting in made-to-measure recommendations. The trial also provides a safety analysis and assessment for users, the environment and consumers.
With any project, a good leader is required to determine which questions to ask and to understand their complexity. The primary challenge of project management is to achieve predetermined goals using the resources available within a given time constraint.
Put simply: to achieve interim and final goals in an effective and efficient manner.
Our many years of experience cover a wide range of food systems, which enables diversified consulting and coaching.
The driving force is human and this strength comes from our energy, thoughts and imagination. To find this strength we must first gain access to ourselves. We must tap the source of human energy so we can create. We must work on ourselves to understand this energy and how it is nurtured.
When a group of people comes together, energy becomes a central theme. How can we work in a manner that promotes energy? How do we gain access to our own energy?
We look forward to supporting you in finding answers to these questions.
Strategy is the art of designing and coordinating a plan of action to achieve an overall goal. It is the cornerstone of every project, which is why we put our heart and soul into building successful strategies.
Strategy can be understood as a philosophy, science or practice. Here at Amanzi we focus on the latter. The practical work involves developing and evolving diverse strategies starting with business strategy. During this continuous process we delve deeper into development, marketing and product strategies. A strategy is only as good as it is executable. Strategy is therefore living and engaging.
Marketing can also be approached philosophically, scientifically or practically. Building new theories into marketing strategy is certainly important, but we place a higher value on the practical aspects.
Our experience across a number of markets will provide useful insights and a deeper understanding for your marketing strategy.
„We support you for a successful journey of your solution“
Our services are geared towards the long-term goals required for future-oriented crop production. We aim to improve soil fertility and the use of resources, to increase productivity and biodiversity and to increase integration into the environment – sustainably and forward-looking.
Our extensive experience enables us to support you through the entire cycle.